TECHNO-GLAMOUR

The industry needs to come up with more innovative ideas to make sure that the business stays ongoing. The threat that this pandemic holds over our heads is a call to action for the fashion industry to slow down, move away from mass production and change direction, before an even larger problem is at hand.

Gaming has also become a viable medium for brands to connect with their customers. Throughout the pandemic, sales rise for many gaming companies and sites. K-pop is being embraced by both luxury fashion and street/sportswear brands, and the popularity of these partnerships is evident in the social hype that’s generated.

South Korea, is known for its variety in fashion and technology. South Korea is known for its strong gaming culture and South Korean gamers dominate the eSports scene worldwide.

South Korea is among the top countries that played Tom Clancy division 2 . Alexander Wang should definitely collaborate with this profound game. The Division game was about a virus called Green Poison, which covered the world and was transmitted over money, removing the vast majority of the world population and immediately after this pandemic.

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Alexander Wang and Tom Clancy Division 2 will collaborate for the phone game. The phone game will be about the pandemic period we are experiencing right now. Game will be developed based on real data. The clothes of the characters in the game will be completely from the collection of CLANCY X WANG.

An online virtual experience for the customer while playing the game. This is going to be an innovative way of showcasing the collection and other products present on the brand’s website. The products can be tried online and can be taken pictures with too.

The K-Pop music band BLACKPINK to promote the campaign. Twitch is a live broadcast video service. The website focuses mainly on live streaming video games. Twitch can be used to showcase the collection by BLACKPINK while the consumer enjoys the game at the same time. K-Pop attracts majority of the crowd.

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